I’ve invested in a few startups, including Freetrade, Monzo, Grind & Tribe, but nothing more than £200 a turn. My rationale for all 4 investments has been based on being a customer, or ‘brand fan’ as with the case of Grind. Therefore, just kind of wanted to do my bit to support - (and also get the minor perks that come with it… i.e. 20% every order with Tribe etc).
All 4 have been through Crowdcube, pretty seamless process, giving you the opportunity to opt out at anytime before the round closes, and again when they send through the final confirmation. This for me was a real selling point, as sometimes getting in early can be a bit daunting when you’re not 100% sure they’ll even raised the total funds.
Pros - lets you invest in your ‘passions’
Cons - The likelihood of seeing a return on my investment is pretty slim, but hey ho, I felt good about helping them on their way!